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GUEST EXPERIENCE
Just when you think you have introduced enough technology and automated almost all possible services and operations in your hotel, there’s always something new that pops up and makes our head go round! And this time– it’s chatbots. With new technology coming up every year, chatbots are the new hype in the market. With more...
For hotels, successful marketing depends on addressing a number of key points. These include: what a company or an industry like a hotel is going to produce; how much a hotel is going to charge; how that particular hotel is going to deliver its products or services to the guests; and how it is going...
A hotel chatbot can redefine guest experience by engaging guests in unique ways! On the other hand, a hotel mobile application is nifty and can do a lot in terms of guest engagement! But do you know which one is the best for hospitality industry? A chatbot can be deployed on a website or Facebook...
The hospitality industry is one of the fastest growing sectors in the world as tens of thousands of tourists and business travelers are going from one place to another in order to attend vacations, seminars, and business meetings. Since this niche is rapidly blooming, the demand for implementing the latest technologies is highly increasing and...
As a hotel manager, if you’ve been struggling to increase search traffic to your hotel website, improve newsletter signups, acquire more leads, and attain more guests than before, it’s quite possible that your bounce rate is way too high! In layman’s terms, visitors and guests who come to your landing page bounce off immediately, before...
1. When & how did you enter the hospitality space? After College where I majored in Hotel, Restaurant & Travel Management. My 1st job was a Housekeeping Manager for Courtyard Marriott where I went through Marriott’s ID Training Program. 2. Aspire our readers by taking them through your journey? From starting as a housekeeping manager...
In recent years, online reputation management for hotels has emerged as a critical function; a means of measuring guest satisfaction, guiding improvements, and attracting more bookings. According to a recent TripAdvisor survey of over 10,000 hospitality businesses worldwide, online reputation management is the top investment priority in 2018, outranking renovations, marketing, staff training, and technology....
Personalization is one of the most important and happening buzzwords which is dominating the hospitality industry since early 2017. Hoteliers are now better able to collect, store and retrieve data in order to give guests a far more personalised experience, hotel and travel brands must remain relevant in an increasingly competitive area of client service. Every hotel...
The ever blooming hospitality industry is one of the major contributors to the economy of developed and developing countries and with the introduction of IT in this sector it has been fortified than ever. With the IT (information & technology) sector undergoing tremendous changes in last 20 years, it is revolutionizing world hospitality industry with...
The competition between the independent and chain hotel is growing and each of them is trying to survive in the economy via redefining the guest experience thereby attracting more guests (millennial and business travelers) towards their respective hotels. There are different types of strategies that are used by independent as well as chain hotels. An Independent and...
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