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1. When & how did you enter the Hospitality Space? I began my hospitality career in 2002 working in sales, but I really became hooked in 2005 while managing a hotel restaurant. From there I was able to observe the comings and goings of hotel operations and fell in love with the impact that a...
It’s not an unknown fact that the hotel industry is directly depending on the guests to generate their revenue and profits. If there are more guests the hotel will definitely be happy! But the actual question to ponder over here is how can direct hotel website conversions boost your revenue and profits? A hotel cannot...
For hotels, successful marketing depends on addressing a number of key points. These include: what a company or an industry like a hotel is going to produce; how much a hotel is going to charge; how that particular hotel is going to deliver its products or services to the guests; and how it is going...
The hospitality industry is one of the fastest growing sectors in the world as tens of thousands of tourists and business travelers are going from one place to another in order to attend vacations, seminars, and business meetings. Since this niche is rapidly blooming, the demand for implementing the latest technologies is highly increasing and...
The ever blooming hospitality industry is one of the major contributors to the economy of developed and developing countries and with the introduction of IT in this sector it has been fortified than ever. With the IT (information & technology) sector undergoing tremendous changes in last 20 years, it is revolutionizing world hospitality industry with...
The miraculous advent of social media and other communication channels have revolutionized the way a hotel communicate with their guests. Traditionally, most businesses rely on phone and email communication to engage their clients. However, things have changed so much over the last couple of years and every business is finding new and innovative ways to engage...
Fact to be told, it doesn’t matter to which industry you belong, you’ll need a direct or indirect digital marketing strategy! The reason is quite simple- we see new brands and companies every day and we come to know about them via internet. With ever increasing cut-throat competition, every company want to rank on Google and to achieve...
Smart is the new cool! Nowadays, the hospitality industry is adapting numerous technology trends to survive in the long run because they know that if they can’t they will lose. Keeping the point in mind, many hotels giants like Marriott Hotels have introduced the first ever in-room virtual reality travel experience. The best part of utilizing VR...
Before delving deeper into the blog, let us first know what does cross-channel communication stand for? So, according to Selligent, a cross-channel communication is tracking the user behavior and preferences on various communication touchpoints and to optimize and adapt accordingly to achieve the best conversion rates. With the help of proper utilization of all the...
 Following our last article about 6 reasons why your hotel needs a chatbot, in this post we focus on the simple ways to increase the number of people who are using your hotel chatbot. Well, for those who are still unaware, chatbots are conversational robot agents designed to imitate human conversation with its human users. Powered by...
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